Indspire Awards
BRANDING, DESIGN, MARKETING
Date
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2019
Responsibilities
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Brand development
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Consulting
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Layout
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Campaign design direction
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Marketing materials
Client
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www.indspire.ca
Briefing
This national not-for-profit Indigenous education organization needed a complete brand refresh with modern, consistent marketingtools to promote their annual Indspire Awards program and ceremony.
Approach
The Indspire Awards celebrate Indigenous people whose stories inspire, uplift and educate – to capture this, we wove sample coloursfrom recipient belongings and a “reaching for the stars” concept across a full suite of marketing materials.
Result
The new high-impact design artfully captures the vision of the awards program, while the layout of the revamped event program lets each recipient take centre stage in appreciation of their unique accomplishments and stories.






