Little Box of Rocks

E-commerce, Digital Strategy, Art Direction

Date

  • 2016 - 2018

Responsibilities

  • E-commerce

  • Website Development

  • Digital Strategy

  • Interaction Design

  • Art Direction

  • Responsive Web/UI Design

  • SEO

Client

  • www.littleboxofrocks.com/

Briefing

Little Box of Rocks, the Winnipeg-based healing-crystal company taking the world by storm, needed a website tune-up to improve functionality and flow, while keeping intact the look and feel of their original site design.

Approach

Working with the existing visual design and identity, we strategically rebuilt the entire website structure to optimize navigation and functionality – numerous sales features were added to boost online retail efficiency and better integrate marketing channels into the new site.

Result

Enhanced user experience and sophisticated retail capability merge seamlessly with a beautifully designed online storefront – a new blog, newsletter system and social media widgets complement easy-to-use forms, product pages and e-commerce solutions for this rapidly growing company.