Branding / Consultation / Print Design / Production
Indigenous Peoples Atlas of Canada
Briefing
We were honoured to take on this beautiful, culturally important design challenge: the need for a balanced and respectful representation of Indigenous culture in Canada that captures the essence of each of the three main factions in a single image.
Approach
Consultation with First Nations, Inuit and Métis partners and stakeholder groups informed our selection of elements; research with museum curators and historians on artifact archives inspired design choices and ensured culturally relevant meaning.
Responsibilities
- Art Direction
- Branding and Indentity
- Indigenous Consulting
- Interactive Design
- Publishing/Print Design
- Research/Development