Branding • Graphic Design

RRC Polytech

Briefing

RRC Polytech wanted to embrace Indigenous teachings and tell a story through a collection of large-scale custom murals to welcome students, staff and visitors to the Notre Dame campus.

Approach

Shaun Vincent created the design for the murals as one concept with interwoven elements, all with a bright palette of complementary colours. Along with the giant installation on the building, the artwork was also repurposed for multiple locations across the RRC Campus. Within the murals, storytelling and imagery intertwine to create powerful messages of community, determination and love.

Responsibilities

  • Branding
  • Design
  • Photography
  • Video Production
  • Animation

Client

Red River College Polytechnic

Result

The artwork done by Vincent Design transformed the RRC Notre Dame Campus’s buildings by breathing life into both the indoor and outdoor spaces. The vibrant art rich in Indigenous culture creates an atmosphere of community, love and acceptance.

Mother Protector

Bear looked up to see her two cubs climbing higher into the branches. As she moved closer, the pink and purple streaks in the sky added their colour to the cubs’ black coats. With their bravery and her protection, they could reach the treetop for a full view.

You are brave.
You are worthy of protection.

Sky Dancers

Eagle flew as high as he could, his wings carrying him through layers of light. The power extended through the ends of every feather, and rested in the talons underneath him. Eagle sought the source of the light and to be light.

You are loved.
You are protected.

Speckled Lurkers

Lurker darted to the water’s surface to see the source of the colours reflected there. She saw how they added bursts of orange, red and purple to her gloriously speckled skin. If a thing of beauty is a joy forever, I am an eternity, she thought.

You are moving toward your destiny. 
You have everything you need around you.

Family

Wolf peered out from the stand of trees. Although they made no sound, she could feel the presence of the pack behind her. She tilted her head back and howled, awaiting their answer. Whatever came next, they were ready to stand together.

Your eyes see the world around you clearly.
You can help others and yourself.

Waving Sabe

Sabe emerged from the edge of the trees, ever-observant, ever watchful. As Sabe saw the creatures around him look up, instead of following their gaze, Sabe looked at them, seeing them as they were, and as everything they had the potential to become.

You know your truth.
You can do your best work here.

Running Thunder

Bison tore into the earth with his hooves, raising clumps of grass and soil. Close by, his relations also began to stir, lifting their massive heads above the prairie, grunting and blowing. When Bison began to run, they joined in, raising clouds of dirt as they thundered on together.

You are powerful.
You are worthy of respect.

Blockaders

In a nearby stream, Beaver barely paused his work to look up. Wise to the changing ways of the skies, he had seen the blues, pinks and greens above him mirrored in the waters he brought to a halt with his labour. Calm within the environment he created, Beaver knew his relations could find a home where they were protected and at peace.

You can discover what is most important to you.
You have what you need to learn.

Sunset Caribou

Caribou moved as one alongside her sisters and brothers, the last of the sun’s rays glowing through antlers and fur. As they made their journey towards new ground, the rhythm kept Caribou in step as together they slowed down and sped up across the distance, while the sun followed its path above them.

You are not alone.
You are part of something bigger than yourself.