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This logo design combines meaningful elements representing aquatic life, the land and how water connects us all. It is a stunning symbol for the work that Nipîy Tu Research and Knowledge Centre does to protect the Delta, and how the health of the land is deeply connected to the health of the people. The design embodies community and the strength of Indigenous knowledge in preserving and protecting the land.

The primary objectives of Local Contexts are to enhance and legitimize locally based decision-making and Indigenous governance frameworks for determining ownership, access, and culturally appropriate conditions for sharing historical, contemporary, and future collections of cultural heritage and Indigenous data. In our research there is one symbol that is consistent throughout most, if not all, Indigenous cultures; the circle. Within it lay many variations; spirals, ovals, arcs, curves, and waves. The natural connection to this symbol is very strong. In general, given what it can represent, people gravitate towards the circle for many design applications. The circle has the ability to connect many ideas visually, giving them a more complete look. The key concept for this design is showing people together in a circle, socializing, learning, sharing and protecting sacred knowledge. The movement of the figures, rotating in one direction, symbolizes how culture can unify a community.

We understood that the logo and surrounding brand identity had to be unique in authentically identifying and representing ICI and their initiatives. We used an iconic and meaningful symbol: the drum. The drum brings together and represents Indigenous groups from around the world. The design embodies the rich history, tradition, and diverse culture of the Indigenous Peoples of the world.

A mosaic logo with elements holding critical meaning for each group, fused together by a circle that evokes the traditional medicine wheel and the four geographical directions; the book cover echoes the indelible “fingerprint” of Canada’s Indigenous people.

When we were invited to create a logo for this project, our challenge was to express a message that goes far beyond design and marketing. We worked hard to interpret a vision that would serve their community while also promoting this amazing program. By exploring the stories and teachings about the hummingbird and moccasin flower, we were able to incorporate the connection between the different design elements to really capture the vision of this project: hope, growth, community, and the need to help, heal and support one another.

The logo is a meaningful representation of the purpose of the work of the committee to help communities, as well as reflect that healing requires public truth sharing, apology, and commemorations that acknowledge and redress past harms.

We chose shapes of blue to represent the healing and calming nature of water and air, and by shaping the design elements into a circle created a beautifully fluid and rhythmic logo representing the core meaning of Walking Together — coming together to heal. Complimenting the logo symbol is a soft, rounded font that works; with both traditional and digital media.

We wanted to capture the strength and support that the Indigenous Pysicians Association of Canada provide by creating a logo with healing illustrative elements, the Inuit qulliq is for light and caring for others, and like the Métis sash, also represents warmth and protection. The eagle is a First Nations representation of love, courage, strength and messages of hope. All of the elements came together in a logo design that calls on the creation story of the continent formed on the back of the turtle, representing nations and connection with the land.

A mosaic logo with elements holding critical meaning for each group, fused together by a circle that evokes the traditional medicine wheel and the four geographical directions; the book cover echoes the indelible “fingerprint” of Canada’s Indigenous people.

This logo is meant to pull strength and unity from Indigenous roots, and symbolize the importance of coming together to create change for Indigenous women, girls, 2Spirit, and gender-diverse relatives to provide safety and healing while dismantling fear and violence.

Combining elements chosen by consulted survivors throughout Canada, this unifying design honours residential school survivors and the lives lost and impacted by the residential school system, bringing awareness to the importance of remembering and understanding the suffering of generations of Indigenous people in Canada.

The Chartered Professional Accountants of Canada (CPAC) reimagined one of their current programs – relaunching as the Indigenous Mentorship Program (IMP), which is an innovative education initiative for Indigenous learners, and needed a new logo for this identity. The logo embodies aspiration and mentorship, representing the three Indigenous Nations in Canada. It features symbols like a canoe, beadwork, water, and saskatoon bush beneath the sun, symbolizing a positive and aspirational future for Indigenous students.