Branding • Graphic Design

Department of
Justice Canada

Implementing the United Nations Declaration on the Rights of Indigenous Peoples Act

Briefing

The United Nations Declaration on the Rights of Indigenous Peoples is about the respect and recognition of the human rights of Indigenous peoples. Canada’s UNDA Action Plan provides a roadmap for the Government of Canada and First Nations, Inuit and Métis to work together to implement the UN Declaration, and Justice Canada came to us for artwork to use for the plan report.

Approach

Vincent Design used artwork that showcases key cultural elements, such as truth, love and respect while also emphasizing the dignity and knowledge of Indigenous peoples across Turtle Island.

Responsibilities

Design
Branding
Illustration
Web Design
Web Development

Client

Department of Justice Canada

Result

This illustration captures the depth of Indigenous culture through symbolism. From the eagle, a sacred messenger bridging humanity and the Creator, to the creative and intelligent raven. Métis heritage is portrayed through the five-petal flower and the sash. The ulu and narwhal pay homage to Inuit traditions. Traditional paddles, canoes, and kayaks symbolize the connection between Indigenous communities and the land and water.