Branding • Logo

World Indigenous Suicide Prevention Conference

Briefing

With Winnipeg hosting the third conference of this international gathering focused on stories, knowledge and strength in Indigenous communities, we were commissioned to design the event logo and website.

Approach

Pursuing a logo that could represent Métis, Inuit and First Nation culture simultaneously, we chose to weave in a mixture of traditional imagery of Indigenous Peoples in Canada into a stylized turtle that anchors the design.

Responsibilities

  • Logo
  • Branding
  • Web Design
  • Layout

Client

World Indigenous Suicide Prevention Conference

Result

As preparations ramp up for this critical international gathering, the organizers, presenters and delegates have a central digital home with supporting brand materials to store and showcase the beautiful traditions and cultures of Indigenous People in this year’s host city.

First Nations

Eagle Feathers
Respect
Honour
Connection to Creator

Inuit

Belonging
Environment
Honouring Women 
and Mothers
Strength

Métis

Tradition
Movement
Rhythm
History

Community

Communication
Support & Family
Respect
Elders Knowledge Keepers

Our Land

Respect for our Environment
North America
Representing all Areas

4 Directions

Medicine Wheel
Identity
Healing