Winnipeg
Branding
Vincent Design has been providing branding services to businesses and organizations across Canada since 2007.
Branding
As a branding agency, Vincent Design provides a variety of custom branding services for our clients that capture their voice and tell their stories.
- Custom graphic and logo design
- Promotional materials and production
- Advertising and signage
- Book and magazine covers
- Environmental display design
- Photography and art direction
- Web Design
- Video motion graphics
- Video animation
- Video production
- Social media marketing
Brand Development
We believe in the power and creativity of branding to connect, inspire, and elevate your business. Our team are experts in branding to combine creativity with strategic insight to develop impactful designs that effectively communicate and resonate deeply with your audience. Whether it’s a bold new logo or a comprehensive brand refresh, we have the expertise to bring your vision to life in an innovative and enduring way. As a branding agency in Winnipeg, we value the importance of collaborating closely with our clients.
Our Process
Listening and Input
For each branding projects, we value a highly collaborative process with our clients, team members, and community. By doing this, this ensures that all of our designs are respectful, and meaningful in a way that is diverse and inclusive.
Creative Brief
When it comes to our design projects, we want to ensure that we capture the essence of your project. We provide a detailed document that illustrates the narrative of your brand to our expert team of graphic designers. The creative brief also ensures that we are on the right track for each project.
Research
Incorporating research into the creation of your brand is important to us. We want to ensure that we understand your business goals, are hearing their stories, and are incorporating their perspectives into the designs that we create.
Brainstorming
Once we have a foundation of research, our designers will start to conceptualize our ideas to fuel design direction, colour palettes, fonts and style.
Storytelling
All of our designs tell a story, and that is what we do with all of our clients. Our designers are storytellers, with every design we ensure that every element has meaning.
Presentation and Feedback
When we present our work to our clients, we want them to see how we listened and engaged with them. We want to demonstrate our passion as experienced designers. Our designers always pay careful attention to the first impressions of our clients, and are always open to hearing feedback to make sure our designs are incorporating a two-way dialogue.
Winnipeg Brand Building and Positioning
We understand the importance of brand positioning for your business. Vincent Design is a leading full-service marketing agency that provides competitive positioning frameworks that ensure that our client’s brands stand out in the market. Our team of domain experts specializes in brand identity, web design, social media content creation, graphic design, and custom logo design. We can incorporate our team’s skillset into a brand positioning strategy that will elevate your brand strategically and effectively. We aim to tell the stories of our clients, one that will resonate with your audience and elevate your market presence.
Brand Audit
As a brand identity agency, we can provide our clients with a comprehensive analysis of your brand, and provide strategies that will help you reach or expand your current target audience. Part of our process is conducting a brand audit to identify strengths, weaknesses, opportunities, and threats to provide a clear image of how the brand is performing. This can help improve customer engagement and drive long-term growth.
Brand Identity
Every business, organization, and community deserves a timeless brand identity that resonates with its audiences. The way we approach branding, and design is to evoke emotion and tell the story of your organization.
Revitalizing Branding
We can refresh your branding. You can come to us with any pre-existing branding from your organization, we can update it so that it stands out, and speaks more to who your organization is.
Web Design
Our web designers understand the importance of custom design and backend functionality. As a team, we prioritize continuous communication, internal reviews, and feedback loops to make sure the final design is aligned with your organization’s goals.
Logo Designs
Since 2007, we have been creating custom logo designs that turn heads, are memorable, and help tell the story of your organization. Each logo that we design is versatile and can be applied to various materials, and build deeper connections with target audiences.
Frequently Asked Questions
Branding FAQs
What is branding?
Branding is the process of creating a unique identity and image for a product or business in the minds of consumers through consistent messaging, visual elements, and experiences.
What is the difference between a logo and a brand?
A logo is a visual symbol representing a brand, while a brand encompasses the overall identity and perception, including visual elements, messaging, customer experiences, and emotional connections.
What role does social media play in branding?
Social media plays a crucial role in branding by providing a platform to engage with customers, share brand stories, showcase products or services, and build a community around the brand.
How can branding improve my business?
Effective branding can attract new customers, build trust and loyalty, justify premium pricing, and create a strong market presence, ultimately driving business growth.
What is a brand audit?
A brand audit is a comprehensive analysis of a brand’s current state, assessing its strengths, weaknesses, opportunities, and threats to determine how well it is performing and aligning with business goals.
Get in Touch
Talk to us today for a quote or to ask us questions about our approach. We’d love to get to know you and discuss the importance of honest, effective marketing in your business strategy.
FEATURED WORK
Indigenous Peoples Atlas of Canada
We were honoured to take on this beautiful, culturally important design challenge: the need for a balanced and respectful representation of Indigenous culture in Canada.
- Indigenous Consultation
- Print and Print Production
- Interactive Design
- Indigenous Logo Design
Our Team
The Support Team
First Nations, Inuit and Métis Peoples each have their own unique histories and perspectives. Listening to community members and understanding these perspectives is a critical part of the work we do in collaboration with our clients and a responsibility we adhere to closely in the pursuit of reconciliation.
Our support team is a growing community of educators, elders and knowledge keepers that are actively involved in the services we provide for Indigenous organizations, programs and initiatives. We take counsel in their advice and feelings towards our design work and how it relates to Indigenous issues and topics.
